GENDERED METAPHORS AND THEIR IMPACT ON SOCIAL PERCEPTION
DOI:
https://doi.org/10.70728/Keywords:
Gendered metaphors; social perception; stereotypes; cognitive linguistics; discourse analysis; gender identity; cultural representation; English language; masculinity; femininityAbstract
This article explores the role of gendered metaphors in shaping and reflecting social perception. Metaphors are not merely linguistic ornaments but powerful cognitive tools that influence how individuals conceptualize social reality. Gendered metaphors, in particular, carry implicit cultural meanings that reinforce stereotypes, define social roles, and shape attitudes toward masculinity and femininity. By analyzing examples from English media, literature, and everyday discourse, the study reveals how such metaphors contribute to the construction of gender identity and social hierarchies. The findings suggest that while gendered metaphors often perpetuate traditional norms, they can also serve as a medium for challenging stereotypes and promoting more inclusive representations of gender in modern communication.
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